Facebook Analytics

Easily track your growth, engagement, and monetization efforts with the companion app to the Facebook Analytics web product.

• See conversion rates and other important metrics and reports for all of your properties (app, website, Facebook page and Instagram profile).

• Create funnels, cohorts, overlap charts, and other data visualizations. Plus, filter by demographic or activity segments.

• Add charts to custom dashboards to track related metrics in one convenient place.

• See the charts and filters you've created in Facebook Analytics on the web.

• Get alerted when there are significant changes to your metrics.